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B2b Marketing News
2012-02-23
B2B marketers should use Pinterest to get a jump on the competitionKoMarketing AssociatesWith statistics like these, it seems now is the time for B2B marketers to begin thinking about getting involved. However, MarketingProfs points out that most B2B professionals don't believe Pinterest will hit their target markets.
2012-02-22
Launch Announcement: BtoB Issues 'State of B2B SEO and PPC Practices' ReportMarketWatch (press release)According to BtoB's "Search Marketing: The State of B2B SEO and PPC Practices," three-fourths of marketers say they are at least moderately involved in Search Engine Optimization, to help assure that their landing pages appear high on search query ...and more »
2012-02-22
Search Engine Land5 Critical B2B SEO Initiatives, In Addition To Developing A Google+ Page For ...Search Engine LandGoogle+ Pages have sparked a lot of discussion in B2B marketing circles. The ability to add multiple management functionality, site verification, and easy to integrate Google+ badges have leadership teams asking whether this truly is the next social ...and more »
2012-02-22
B2B marketers see promise in video embeds for desktop, mobileKoMarketing AssociatesVideo embeds are quickly becoming "the norm" among B2B media companies' online venues, according to BtoB Magazine. Statistics from multiple sources back up this claim, as video ads increased significantly in 2011, with room for growth this year.and more »
2012-02-22
Popular Marketo 'Revenue Masters Webinar Series' Returns for Third Consecutive ...MarketWatch (press release)Throughout the series, these B2B marketing and sales experts will discuss emerging trends in marketing, highlight real-life campaigns and share their sales and marketing 2.0 strategies to drive dramatically increased revenue performance and fuel ...and more »
2012-02-23
I must know! RT @copywriterto: The 3 Biggest Shifts Needed for Successful B2B Content Marketing. #B2B http://t.co/WoRk21YS
2012-02-23
B2B Marketing: Personal Relevance & Buyer Behavior http://t.co/LlbqUNd1 via @MLTCreative
2012-02-23
RT @smb2b: How to Master Pinterest for B2B Marketing http://t.co/OiQYjJr6 #B2BSM
2012-02-23
3 Steps to Aligning Marketing and Sales: As B2B buyers leverage Web 2.0 and social media to streamline their pur... http://t.co/gYXtYzzi
2012-02-23
Business has only two functions - marketing and innovation. Milan Kundera #marketing #advertising #b2b
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